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About Us  
  Overview  
  Company Overview  
  Introduction -  
  Corporate Direction -  
  Corporate Vision & Mission -  
  Corporate Culture -  
  Management Teams -  
  A Glimpse into Its Future -  
  Career with us -  
  Discover LIWELL  
  The Birth of LIWELL -  
  The Brand -  
  The Product Philosophy & Niche -  
  The Heart & Essence of Liwell -  
  Commitment to beauty -  
 
  Executive Board  
  Calvin C.W Chong  
  Managing Director  
  Joined LIWELL : 2004  
  Special responsibilities : Overall responsibility for Liwell 's strategy and business development; global communications; internal audit; and top talent management, Consulting; education; marketing; partner management; industry solutions.  
  Prior to joining Liwell, Calwin had 17 years experiences & distinguished career in held of top Management positions in sales, marketing and corporate management with various public listed & private limited company, which inclusive a FMCG Multinational Corporation.
 
  Throughout his past 17-year experience tenure held a variety of senior management roles, giving him broad experience across to Liwell’s products and operations. Most recently he served as Chief Executive Officer cum Chief Operating Officer, with responsibility for the day-to-day operations of the company.  
  Prior to that, he served as Worldwide Sales and Marketing where he managed global sales and partner programs, marketing, communications and branding.  
  He graduated in Greenwich University and holds a Master’s Degree in management.  
  Married & have two daughters.  
  Supporting Teams  
 
Professional support staff are always on hand to provide ongoing assistance to Liwell’s business partners.

Combining business acumen with technical savvy regarding Liwell’s products, all our executives can  create solutions that support our business partners (business operations, vendor relations, education, communications, coaching) around the world to give them confidence in our home care products and professional cabin treatments.

Please feel free to call us and tell us how we can serve you better!